Blood Brother AW18 - LFWM

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Blood Brother was a modern take on the 70s through a luxe perspective, and considering the return of that era to the streetwear scene the customers will love it. With plenty of gold leather, jewel tone velvet and faux fur the luxe levels were high. This is really a collection that will be perfect for editorial content and a big flex on Instagram. Branding and print was done in a bold way giving the wearer a strong statement to make.

The opening model was our very own Jack Rigby, taking to 180 Strand's catwalk in a diamante embellished white Texas Tuxedo channeling Elvis in his young days. The designer Brothers really stood out and made a splash with their first catwalk show, which should solidify the brand's standing in the London designer circle.

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Words and Photos by Iolo Lewis Edwards